Casio Computer ..."/> Its the 35th anniversary of G-SHOCK – Drive Safe and Fast

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Published on January 10th, 2018 | by Admin

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Its the 35th anniversary of G-SHOCK

Casio Computer Co., Ltd. will mark the 35th anniversary of its G-SHOCK brand of shock-resistant watches in April 2018. As part of its celebration of this milestone, Casio announced today the release of two special models developed in collaboration between the leading Japanese fashion designer and creative director, NIGO®, and the G-SHOCK inventor, Kikuo Ibe. A special edition of 35 watches of each model will be sold worldwide.

The new models are based on the DW-5600, in a nod to the heritage of the first G-SHOCK ever, and the DW-6900, which is the basis for many G-SHOCK collaboration models and a model NIGO® feels a personal connection with. To realize the two collaborators’ aspiration to bring an unprecedented expression to the design, the watches use vividly colored, translucent, fluorescent plastics. The fluorescent paint is coated with two layers of plastic and further coated throughout with a UV-resistant clear paint after molding. The process protects against discoloring and this is the first time for this technology to be featured in any G-SHOCK watch.

The collaboration models employ special design features including a message from the collaborators inscribed on the back case: “35th Anniversary Model Thank you from NIGO & K.IBE.”

The special models will be sold in a raffle among hopefuls who pre-register at a special website. Those who pre-register may also enter themselves for a chance to be selected as the one lucky person to receive their watch directly from Kikuo Ibe, wherever they are in the world.

How to Order

Pre-register at the special website. If you are selected in the raffle, you will receive an email. For details about pre-registering, please visit the following website.

Model

Color

MSRP

No. of Watches Released

DW-5635-9

Yellow

US$135

35

DW-6935-4

Pink

US$135

35

Website: world.g-shock.com/35th (Goes live at 6:00 am, January 10, 2018, Coordinated Universal Time) Pre-registration Period: From 3:00 am, February 1, 2018 to 14:59 pm, March 5, 2018, Coordinated

Universal Time Raffle: March 2018 (tentative date)

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