Automotive Mercedes-Benz

Published on May 9th, 2024 | by Sounder Rajen


Everrati Has Electrified A Mercedes-Benz SL ‘Pagoda’ And It Looks Truly Striking

The electric Mercedes-Benz SL ‘Pagoda’ will debut at the Fairmont Monte Carlo 

The latest pinnacle of sustainable luxury has made its grand entrance at the esteemed Fairmont Monte Carlo during the Monaco Yacht Show, running from 27 to 30 September 2024. Everrati’s reimagined Mercedes-Benz SL ‘Pagoda’ seamlessly marries classic elegance with modern electric power, setting an extraordinary new standard for eco-conscious grand touring.

Mercedes-Benz 230 SL “Pagoda” (W 113). Driving shot on the high-banked curve of the test track at the Mercedes-Benz plant in Untertürkheim

Since its illustrious debut in 1963, the Mercedes-Benz SL ‘Pagoda’ has graced the garages of numerous celebrities, from iconic figures like John Lennon to modern stars like Harry Styles. Now, Everrati has painstakingly restored this automotive icon to concours-level perfection, integrating a bespoke electric powertrain that delivers unmatched performance to this classic.

Moreover, Everrati’s ethos revolves around preserving automotive heritage through the embrace of sustainable technology, ensuring that future generations can relish these automotive masterpieces. This is especially useful for people who appreciate older elegance and would like to own a piece of history without worrying about it breaking down every so often.


At the Monaco Yacht Show, alongside the electrified SL ‘Pagoda,’ Everrati will also proudly display its zero-emission Land Rover Series IIA and a special Defender Shore Tender Edition developed in collaboration with Bannenberg & Rowell and Edmiston. This will also be sure to captivate many who attend with its timeless beauty.

On top of that, Justin Lunny, Everrati’s visionary CEO, underlined the profound significance of this debut, saying “Our electric Mercedes-Benz SL ‘Pagoda’ pays homage to the past while embodying a steadfast commitment to the future, seamlessly blending timeless design with forward-thinking technology.”

Pierre Louis Renou, General Manager of Fairmont Monte Carlo, lauded the partnership, accentuating Fairmont’s dedication to environmental stewardship and authentic luxury experiences. Classic luxury, as we all know, is making somewhat of a resurgence in the modern world as more people appreciate what couldn’t be appreciated then and this is proof of that.

Mercedes-Benz 230 SL „Pagode“ (W 113). Detailaufnahme des Motorraums. (Fotosignatur der Mercedes-Benz Classic Archive: U41087) Mercedes-Benz 230 SL Pagoda (W 113) Close-up of the engine compartment. (Photo index number in the Mercedes-Benz Classic Archives: U41087)

Everrati’s global expansion encompasses the transformation of Porsche 911s and Land Rovers into redefined, sustainable, and high-performance classics, perfectly meeting the surging demand for eco-friendly yet exhilarating driving experiences. After all, what is the point in having a fun car if it is not sustainable and won’t last long, right?

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