Published on December 29th, 2010 | by Daniel Sherman Fernandez0
NASIM starts 2011 with the all new Peugeot 308 CC
Nasim will kick off 2011 with the launch of the much anticipated and award-winning 308 CC on Jan 6.Â The two-door convertible will be the first of three new models to be launched by Nasim in 2011. With a stylish and sporty design, luxurious features and advanced technology, the new 308 CC is set to grow Peugeotâ€™s presence in the local coupe cabriolet market.â€śOur previous coupe cabriolet, the 207 CC, was the market leader in the segment and we believe the new 308 CC will be just as popular in this niche market.
Peugeot was the first carmaker to introduce the coupe cabriolet with the 401 in the 1930s and the new 308 CC further reinforces Peugeotâ€™s position as a market leader in this segment,â€ť said SM Nasarudin SM Nasimuddin.Â With an indicative
price of RM200,000, the new 308 CC will be launched on Jan 6 and featured at aÂ Nasim roadshow at the Bangsar Shopping Centre from Jan 7 to Jan 9. The new 2+2Â 308 CC embodies Peugeotâ€™s philosophy of Motion and Emotion with a strongÂ emphasis on design, technology and places emotion at the heart of the motoringÂ experience.Â Its exterior is given a sporty appeal through its dynamicÂ directional xenon headlamps, LED rear lights, 18-inch alloy wheels and a twin
rear diffuser design
Inside, the 308 CC features a premium leather interior designed in the tradition of prestige cabriolets, a retractable high resolution 7-inch screen, JBL Hi-Fi system, dual zone air-conditioning and premium leather electric front seats with memory functionality for the driverâ€™s seat.The 308 CC features a two-piece electrically retractable roof that folds within 20 seconds that can turn the car into a dynamic coupe or an elegant cabriolet.Â Safety is also a key characteristic of the 308 CC with the inclusion of six airbags as well as the worldâ€™s first side head airbags which are housed in the seat and deployed laterally from the head restraint.
Underneath its bonnet, the 308 CC is fitted with Peugeotâ€™s award-winning twin-scroll turbo high pressure with direct petrol injection engine which produces 156 hp and 240 Nm of torque that is matched to a six-speed automatic transmission with Triptronic and a sport mode.