Published on July 22nd, 2014 | by Daniel Sherman Fernandez0
Ford Locally-Assembled Transit VAN Launched, From RM139k
Ford today announced the availability of the locally-assembled Transit full-sized van and a network of nine Commercial Vehicle (CV) Centres offering specialist sales and aftersales services as part of its strategic growth plan for Malaysia. With over seven million units sold on six continents in 116 markets worldwide, the Ford Transit sets the benchmark for durability, reliability and quality.
Engineered and purpose-built with one goal in mind – to help entrepreneurs and fleets stay productive and profitable – the Ford Transit delivers a best-in-class combination of fuel economy, power, cargo capacity and safety.
Available in two variants – the Panel Van and the Window Van with seating for 13 people (including the driver), the official Malaysian market pricing is as follows:
- Panel Van (High Roof): RM139,888 (Company Commercial Registration)
- Window Van (Medium Roof): RM146,888 (Individual Private Registration)
“Millions of customers around the world have embraced the Transit because of its high quality, unrivalled toughness and value-for-money, and we’re so proud to bring this iconic Ford vehicle to the Malaysian market,” said David Westerman, managing director, Malaysia and Asia Pacific Emerging Markets, Ford Motor Company.
Both Transit variants are powered by a Duratorq TDCi 2.2L Variable Geometry (VG) Turbo diesel engine with the six-speed manual transmission (6-MT) – the same proven engine that drives the Ford Ranger. Delivering impressive performance of 155 PS of power and peak torque of 385 Nm, the powertrain also offers exceptional fuel consumption from as low as 8.91/100 km3.
Specialist Centres Offer Dedicated Sales and Services
Complementing the Transit is a network of nine CV Centres located at existing, experienced Ford dealers, and featuring workshops that have been upgraded to meet a stringent set of global standards unique to Ford commercial vehicle centres. As well as being the exclusive sales points for the locally-assembled Transit full-sized vans in Malaysia, they will also extend aftersales support to all Ford fleet customers.
“We’ve worked hard to understand the unique demands of our commercial and government fleet customers, and we know that for them, time is money. We’re confident that this specialist sales and service network will ensure their vehicles spend more time on the road and less in the workshop,” said Westerman.
Each Ford CV Centre has a dedicated sales team and Ford-trained technicians offering specialised workshop equipment, tools and expertise to manage warranty, quick maintenance and light repair work as well as air conditioning services. Only Ford original equipment parts are used.
Offering while-you-wait servicing and extended hours, they will also have the flexibility to provide priority treatment for all urgent work, minimising downtime by ensuring sufficient capacity and specialisation for commercial and government fleets.
In the event of a breakdown, customers have access to the AutoConnexion Road Assist towing service which operates 24 hours a day, seven days a week.
“As we move forward with class-leading products from Ford, we are committed to re-doubling our focus on providing the best possible customer service. These Ford CV Centres are a clear demonstration of our combined commitment and determination to offer a higher-level of overall ownership experience,” said Lee Eu San, managing director, Sime Darby Auto Connexion.
“Capital Intertrade always strives to deliver the best in customer service and aftersales support. Becoming one of nine pioneer Ford CV Centres offers a brilliant opportunity to showcase Ford’s excellent line-up of commercial vehicles and further improve the level of care we show our customers,” said Yvonne Chai, managing director, Capital Intertrade.
The locations of the nine Ford CV centres are as follows:
Ford Transit: A Proven Workhorse that Delivers Efficiency and Productivity
The locally-assembled Ford Transit features a Rear Wheel Drive system which allows for more even weight distribution compared to front wheel drive systems, resulting in better handling and traction. It also boasts outstanding payload capacity of 1,400 kg with ample cabin space to load more goods or provide more room for passengers.
Offering the most comprehensive safety package in its class, the Ford Transit comes equipped with a host of active and passive safety features including:
- Electronic Stability Program (ESP) with Brake Traction Control System (TCS): available in the Window Van, ESP helps drivers remain in control of the car at all times, preventing understeering or oversteering especially on slippery roads.
- Hill Launch Assist (HLA): helps the driver pull away on a steep climb
- Emergency Brake Assist (EBA): provides additional brake pressure in emergency stopping manoeuvres
- Anti-Lock Braking System (ABS) with Electronic Brake Force Distribution (EBD)
- Dual frontal impact airbags
- Passive Anti-Theft System (PATS) with Engine Immobiliser
Remarkably versatile, durable and dependable, the Ford Transit can be adapted to multiple commercial business applications such as an ambulance, school bus, firefighter utility truck, mobile police station or travel coach.
“Built Ford Tough, the Transit allows businesses to work smarter and we’re confident it will be embraced by both small businesses and larger fleets that are looking for versatility and value,” said Brion Gopigian, Regional Fleet Sales Manager, Malaysia and Asia Pacific Emerging Markets, Ford Motor Company.
The Transit sees Ford enter another new vehicle segment in the thriving Malaysian market and build on its expanding vehicle line-up, which has driven the company’s best-ever first-half performance this year.