Published on June 17th, 2015 | by Daniel Sherman Fernandez0
Digi celebrates 20th anniversary by giving away brand new Ford trucks
As part of its 20th year anniversary celebrations in May, Digi Telecommunication Sdn Bhd (Digi) held the Reload & Win contest, rewarding its prepaid customers with RM1 million in prizes comprising 800 tablets, 620 smartphones and two cars. Five of its loyal customers vied for the grand prizes of two Ford Rangers via a series of challenges. The finalists were flagged off by Christian Thrane, Digi’s Chief Marketing Officer and Hammad Kabir, Digi’s Head of Prepaid.
“To date, we have given out 620 smartphones, 800 tablet devices and now at the final stage, two Digi loyal customers drove away with a Ford Ranger each. It is our 20th anniversary and we wanted to celebrate it with our customers. This prepaid Reload & Win contest is just one of the ways we are using to show our appreciation for our customers’ loyalty – by rewarding them with these great prizes,” said Christian Thrane, Digi’s Chief Marketing Officer (CMO).
“For 20 years, Digi has been offering the best value in voice and internet services at the most affordable prices. Today, we have nearly 11.7 million customers and we want to continue inspiring them to enjoy the best of the internet for work and play on our high-speed network as part of our drive to bring Internet For All,” he added.