Published on January 28th, 2016 | by Subhash Nair


Jaguar XE Launched in Malaysia for RM340,000

Jaguar Land Rover (Malaysia) Sdn Bhd has launched the highly acclaimed new Jaguar XE sports sedan in Malaysia. The XE now completes the Jaguar sedan car range, in addition to the XF and XJ model lines.


The smallest, lightest and stiffest Jaguar sedan yet, the new XE is packed with many ground-breaking features.


According to JLRM managing director Tuan Syed Mudzhar Syed Ali, the Jaguar XE redefines the concept of the sports sedan.


“Its lightweight construction, streamlined styling, luxurious interior and outstanding ride and handling make it a true driver’s car. In the XE, Jaguar has come up with a winner that is definitely a serious contender in the mid-size luxury sedan segment,” he said.


The rear wheel-drive XE is the only vehicle in its class to use an aluminium-intensive monocoque. This extremely robust yet light structure, together with double wishbone front suspension and an Integral Link rear axle, is fundamental to the XE’s innovative benchmark vehicle dynamics. The result is an exhilarating drive with exceptional fuel economy.


The aluminium-intensive XE is the first model developed from Jaguar Land Rover’s new modular vehicle architecture. The long 2,835mm wheelbase and low seating position enable perfect proportions and a streamlined profile. With a drag coefficient of only 0.26, the new XE is the most aerodynamic Jaguar ever and one of the best in its class, surpassing many other competitors.

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The XE has some of the most advanced driver assistance systems available. It marks the world debut of All Surface Progress Control (ASPC). Developed through decades of Jaguar Land Rover experience in off-road traction systems, it electronically maximises low-speed traction in adverse road conditions.


Another new feature, JaguarDrive Control, allows you to select Normal, Eco, Dynamic or Winter modes, each subtly changing the steering and throttle mapping. Eco mode encourages fuel efficient driving while Dynamic mode sharpens the throttle response and increases steering weighting. By selecting Winter mode, the system automatically dampens acceleration and applies more gradual traction for slippery conditions.


Another impressive function on the new Jaguar XE is Torque Vectoring by braking – the state-of-the-art technology that has been proven on the F-TYPE Coupé. This high-tech innovation mitigates the onset of understeer by lightly braking individual inner wheels as required to help keep the car on the optimum line through corners. The result is more neutral handling, reduced steering effort and, ultimately, a more rewarding driving experience.


The new XE is also equipped with a next generation Electric Power Assisted Steering (EPAS) to deliver the immediate and precise response and the connected feel expected of a Jaguar sports sedan. Developed to the exacting standards and specifications demanded by Jaguar engineers, the EPAS endows the XE with new levels of driveability, manoeuvrability and steering precision that make it a true driver’s car.


The XE’s luxurious cabin offers outstanding levels of comfort and spaciousness. Exquisite materials and finishes combined with Jaguar craftsmanship make this a class-beating interior that is unlike anything else in the segment. The rear seats can comfortably accommodate three adults while a spacious 455-litre boot means plenty of luggage space, especially as the rear seats come with flexible 40:20:40 folding capabilities.


Jaguar’s new InControl Touch infotainment system takes centre stage: its innovative 8-inch touchscreen featuring a clear, intuitive graphical interface and fast response times.


Two superb audio systems bring entertainment in XE to life. The Jaguar Sound System delivers acoustic range and power to XE’s interior with 80W, four channels and six speakers. An optional higher specification system, the 380W Meridian Sound System, designed in conjunction with British audio experts Meridian specifically for XE, offer superb audio reproduction through 12 channels and 11 speakers including a subwoofer.

JLRM is offering three variants of the XE – Prestige, R-Sport and S. The Prestige is powered by a 2.0-litre 200PS 4-cylinder turbocharged petrol engine while the R-Sport comes with a more powerful 240PS version of the same engine. The flagship S variant is equipped with a 3.0-litre 340PS V6 supercharged petrol engine that is also found in the celebrated F-TYPE. All three variants come with an 8-speed automatic transmission system.

Prices start from RM340,000 for the Jaguar XE Prestige, RM365,000 for the R-Sport and RM580,000 for the top-of-the-range Jaguar XE S. (Prices include GST but exclude registration, road tax and insurance.) For a premium ownership experience, every XE comes with a five-year or 150,000km warranty and three-year roadside assist. Owners of the 2.0-litre Prestige and R-Sport also enjoy a five-year or 80,000km free scheduled maintenance while the 3.0-litre S variant has a five-year or 65,000km package, whichever comes first.


To celebrate the arrival of this latest addition to the Jaguar family in Malaysia, every new Jaguar XE comes with an exclusive accessories package worth RM10, 000. The XE Launch Accessories package includes illuminated sill tread plates for the front, steering wheel-mounted gear shift paddles in Aluminium Red, specially-designed gear selector with premium dark leather top and rubber bezel with soft-touch grip, and unique tyre valve caps with a choice of four iconic designs.

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The offer is valid for a limited number of units and for a limited time only, while stocks last.

For more information on the new Jaguar XE and the complete range of Jaguar models available in Malaysia, please go to or visit our authorised dealers – Sime Darby Auto ConneXion Petaling Jaya, SISMA Auto Glenmarie and SISMA Auto Kuala Lumpur.

About the Author

Written work on @subhashtag on instagram. Autophiles Malaysia on Youtube.

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