Published on March 15th, 2016 | by Daniel Sherman Fernandez0
Goodyear Recognised As World’s Most Admired Tyre Manufacturer
Goodyear, for the fourth year in a row, has been recognised as the world’s most admired tyre maker by Fortune magazine.
Among companies in Fortune’s World’s Most Admired Companies’ Motor Vehicle Parts category, Goodyear was also the No. 1 ranked U.S.-based company and ranked No. 3 overall.
In the Motor Vehicle Parts category, Goodyear was ranked No. 3 in five of the nine key attributes measured, and No. 4 in three others.
Goodyear led its key global tyre competitors by a wide margin in the overall rankings as well as in all nine attributes.
Started in 1983, the Fortune Most Admired list is considered “the definitive report card on corporate reputations.” It uses a rigorous assessment by nearly 4,000 executives, board directors and securities analysts to determine a company’s overall reputation by evaluating innovation, people management, use of assets, social responsibility, management quality, financial soundness, long-term investment, product/service quality and global competitiveness.