Automotive

Published on April 8th, 2016 | by Subhash Nair

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Release The Power of X with Caltex and X-Men:Apocalypse

Have you always desired more power for your car? Chevron Malaysia Limited, which markets Caltex Lubricants, Havoline® and Delo®, launches its very first partnership with Twentieth Century Fox on X-Men: Apocalypse – the latest and most anticipated blockbuster movie.

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From now till 12 June 2016, rev up your everyday journeys and make a trip to any Caltex service station or Caltex Lubricants workshops to experience the Power of X with Havoline® and Delo®! Caltex will offer customers and fans of the film exciting contests and giveaways, featuring X-Men premiums and lucky draw opportunities with the purchase of selected Havoline® and Delo® products.

“At Caltex, our customers are the cornerstone of our business. Every bottle of Caltex Havoline and Delo engine oil is imbued with the strength to protect their engines and deliver optimised performance. To help our customers ‘Enjoy the Journey’ even more, we’ve tailored exclusive offers and activities to make every journey with Caltex an exciting one,” said Asim Khan, Area Business Manager, Cluster, Asia Pacific.

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Every  promotion gift box comes with a free X-Men T-shirt and lucky draw chances to win exclusive X-Men: Apocalypse premiums including X-Men Magneto helmets, X-Men wash bags, X-Men hoodies and movie tickets. Customers will also stand a chance to walk away with the grand prize of a brand new 150cc Yamaha motorbike. Promotion gift boxes are available at selected Caltex stations and Caltex Lubricants workshops nationwide starting from now until 12 June 2016 or while stocks last.

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The following are the dates for the fortnightly lucky draws, along with the corresponding prizes:

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For more information on the ‘Release the Power of X’ promotion, visit www.calteXmen.com.


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