Just days ago, VW’s head of research and design, Frank Welsch said that the productio..."/>VW to retire iconic Beetle……….why?

Automotive

Published on March 10th, 2018 | by Daniel Sherman Fernandez

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VW to retire iconic Beetle……….why?

Just days ago, VW’s head of research and design, Frank Welsch said that the production version of the company’s ID Buzz electric concept which takes cues from the Type 2 Transporter better known as the Microbus will wave the retro flag and the iconic Beetle will be retired until further notice . A production version of the ID Buzz is slated for the 2022 model year.

Welsch said “two or three generations is enough now” for the Beetle. He added that the car was “made with history in mind but you can’t do it 5 times and have a new new new Beetle.”

We disagree as BMW has brought many versions of the iconic Mini to life and with much success. If the Mini can continue the retro cause in new variants, why can’t the Beetle do the same.

VW rode the retro-inspired wave in 1998 with a modern interpretation it called the New Beetle. A 3rd generation arrived in 2012 with a more aggressive style sporty coupe intentions, but sales never met VW’s expectations and so retirement is their answer.


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