Published on April 6th, 2022 | by Subhash Nair


SEVENFRIDAY FREE-D Arrives For RM16.1K On Brand’s 10th Anniversary

SEVENFRIDAY reveals the FREE-D – a unique watch 3D printed from a sustainable material.

SEVENFRIDAY may be a relatively new Swiss watch company, but the brand has made its mark. In its 10th year, the company is releasing the ‘FREE-D’, a futuristic timepiece that’s 3D-printed out of a sustainable polyamide called PA11.


This material goes around the titanium and sapphire crystal elements of the watch for an extremely unique looking timepiece. It also comes with an NFC chip that bridges each watch to its own NFT collectible and certificate.

The watch is estimated to cost about RM16,100 in Malaysia excluding local taxes. It is available from Red Army Watches. It also comes with a unique case constructed mostly of the same PA11 material.

Here’s the press release with more. Also, check out Red Army Watches’ suggestions for women’s watches here.


At SEVENFRIDAY, it’s the FREE-D. The newest release challenges everything you expect from your run of the mill watch. Reminiscent of space travel in both form and feel, the FREE-D is the fantasy of any back to the future fanatic.

This product is a harmonious marriage between the long-standing traditions of horology and the present developments combined in 3D printing. With the help of HP’s modern technology, the FREE-D maximizes wearing comfort: light, flexible but nonetheless resistant, its design is cutting edge, to say the least. The watch is almost entirely constructed from PA11, a sustainable polyamide. This material encases the titanium and sapphire crystal capsule with architectural precision and innovative design.

SEVENFRIDAY believes in the merging of industries and the elimination of boundaries set by closed-mindedness and tradition. In this spirit, the FREE-D is equipped with an NFC chip that bridges each watch to its own NFT collectible and certificate.

The FREE-D is the first of its kind and a mere glimpse of what the future holds for SEVENFRIDAY.


Back in 2012, SEVENFRIDAY broke into the watch scene with a refreshingly fun attitude combining innovative designs with values and openness; challenging the norms and following an attitude of innovation and challenges, gathering a loyal following of like-minded individuals along the way.

For a decade we hold up this important, nay vital attitude, to question the norm and ourselves continuously.

With this FREE-D watch we took it now a step further for our 10th anniversary.

Distributed by: Red Army Watches
RRP: CHF 3’500, ex. VAT (Estimated local pricing RM16,100 excl. Tax)

To make a purchase or for further information regarding the product please download the SEVENFRIDAY App, alternatively contact [email protected]

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Written work on @subhashtag on instagram. Autophiles Malaysia on Youtube.

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