Automotive Acura

Published on June 21st, 2023 | by Sounder Rajen


Why Is The Acura Integra Type S Not For The ASEAN Market?

Should Honda bring the Acura Integra Type S outside the North American market?

Just like Toyota has Lexus, Honda also has its own luxury division known as Acura and the brand is famous mainly for the Acura NSX which was the Ferrari killer of its time. Now the brand is more famous for its Integra Type S sedan but Honda seems to think that the car should stay in the North American Market and not introduce the car to the ASEAN market.


The 2024 Acura Integra Type S is a new interpretation of sophisticated street performance engineered for a new generation of enthusiasts. Developed with race-proven technologies, the Integra Type S delivers an unmatched combination of power, handling and daily drivability. This would make it a popular choice in the ASEAN market.

Moreover, the Acura Integra Type S is also now substantially wider, taking Integra’s styling to the next level with bold, wide body fenders, more aggressive front and rear fascias, a vented hood and a lightweight wheel design inspired by the NSX Type S supercar and is also the only 5-door liftback in its class, offering class-leading rear seat legroom and cargo volume.


The Acura Integra Type S is powered by a 2.0-liter inline 4 engine and has a lightweight die-cast aluminum block with reinforced main bearing caps. Being a Honda, it is also durable and reliable. A super lightweight, forged-steel crankshaft optimizes responsiveness, and each journal on the crankshaft is micro polished to reduce operating friction.

On top of that, the Acura Integra Type S also features the only manual transmission in its class, a 6-speed with an automatic rev-matching system. Smooth, precise and satisfying, the transmission delivers quick rev-matched upshifts and downshifts to heighten the driving experience. This would make the car very popular among enthusiasts in ASEAN.


Centered around the concept of an “evocative experience,” the interior of the Acura Integra Type S is sporty and personal, featuring distinct environments for driver and passenger, and high-quality materials and switchgear. It is also airy for a more pleasant experience overall.

The Acura Integra Type S also sports exclusive Type S features such as front sport seats with firmer side bolsters and perforated Ultrasuede inserts. Perforated leather with contrast stitching covers the steering wheel and the Type S specific shifter knob, which is dark anodized and topped with a racy red shift pattern, as well as a black suede shifter boot with contrast stitching.


So what do you guys think about the Acura Integra Type S? Would you like it to be sold in the ASEAN market?

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