Audi Concept C might become an electric TT in the near future.
Audi has unveiled the Audi Concept C, a striking all-electric two-seat sports car that redefines the brand’s design philosophy and previews the future of its production models. With its radical simplicity, innovative roof design, and advanced technologies, the Concept C signals a bold new chapter for the four rings. It might even spawn an electric TT to bring that nameplate back from the dead.
A New Face of Audi
The Audi Concept C introduces a progressive interpretation of the brand’s front fascia. At its core is the vertical frame, a design element inspired by the legendary Auto Union Type C (1936) and the third-generation Audi A6 (2004). This upright form conveys presence and identity while showcasing the Audi rings in a modern way.
Complementing this is a distinctive four-element light signature in both headlights and taillights. This feature will define the future visual identity of Audi, ensuring an unmistakable road presence day or night.
Convertible Meets Monolithic
One of the Concept C’s standout features is its electrically retractable hardtop, the first of its kind on an Audi roadster. Made from two roof elements, it allows the car to retain a sleek, monolithic silhouette when closed, while offering an open-air driving experience when retracted. Finished in a Titanium exterior, the car exudes technical elegance, precision, and strength.
Interior: Minimalist Yet Emotional
Inside, the Audi Concept C reflects precision and refinement. Minimalist architecture, natural materials, and tone-on-tone titanium-inspired finishes create a sophisticated atmosphere.
Key touchpoints, such as anodized aluminum controls and a haptically refined steering wheel, deliver what Audi calls the unmistakable “Audi click.”
A 10.4-inch foldable center display integrates seamlessly with shy tech solutions, offering drivers essential information only when needed, reducing distractions and enhancing focus.
The Trailblazer of a New Era
With its athletic minimalism, advanced electric powertrain, and shy tech user experience, the Audi Concept C is more than a show car—it is the trailblazer for future Audi models. It embodies clarity, technicality, intelligence, and emotion—values that will guide Audi’s next generation of vehicles. The Audi Concept C represents not just a design study, but a defining moment in the evolution of the brand. It points toward the future of Audi electric sports cars, where precision engineering meets minimalist luxury.
