Changan Automobile’s premium AVATR brand undergoes new personnel changes
Changan Automobile’s premium AVATR brand recently underwent a significant personnel change. Zhu Huarong has stepped down as chairman, replaced by Vice President Wang Hui, who possesses extensive overseas market experience. Zhu Huarong, who played a key role in AVATR’s development, has attracted widespread attention within the industry.
AVATR is a premium smart electric vehicle (EV) brand under AVATR Technology, dedicated to R&D and innovation in future mobility. Changan Automobile and CATL are its largest shareholders, holding 40.99 percent and 14.1 percent stakes, respectively.
As a strategic partner, Huawei primarily supplies intelligent components such as advanced driver-assistance system algorithms and smart cockpit driving and in-vehicle entertainment solutions.
Changan Automobile Group Company Ltd (Changan Auto) announced in August this year (2025) that it aims to become a top ten global automaker by the end of the decade. The statement comes shortly after the automaker was spun off into a ‘centrally owned’ automotive focused enterprise, following a major restructuring at its parent company China South Industries Group – a leading Chinese state-owned military-industrial conglomerate.
The new company is headquartered in Chongqing and is made up of 117 subsidiaries, mostly component manufacturing companies as well as the automaker, Changan Automobile.
The group employs approximately 110,000 people, producing passenger and commercial vehicles, motorcycles, and components, as well as operating in logistics and financial services.
GACO Auto Team
