HomeAutomotiveWhy Did Tesla DROP Its Price By RM13,000 In Malaysia

Why Did Tesla DROP Its Price By RM13,000 In Malaysia

Tesla slashes prices again to all-time lows and this time its a RM13,000 Discount

As we had mentioned months earlier in our articles and also on our weekly radio show on BFM 89.9 every Wednesday evening at 8 pm onwards, Tesla’s price drops are not confined to just America, Australia and China. Tesla has been slashing the prices of its electric vehicles around the globe and now we see it in Malaysia.

Now we even see better driving range with this latest version that is RM13,000 lower. The Model 3 Long Range Rear-Wheel Drive, a new variant introduced to Malaysia, can travel up to 750km (WLTP) on a single charge, boasting the longest range amongst all Tesla vehicles offered with price starts at RM185,000. Using the Supercharging network at peak charging rate at 250kW, this Model 3 Long Range Rear-Wheel Drive can charge up to 311km in just 15 minutes. 

Tesla

Also, this latest version of the Model 3 features a traditional turn signal stalk for the ease and convenience of driving. 

Tesla Model 3 price adjustments have varied by region, but key drivers include increasing competition, especially from Chinese manufacturers, and the company’s continuous efforts to increase sales and market share. 

Tesla has been lowering prices globally in response to stiff competition in the electric vehicle (EV) market. 

Meanwhile  this price drop and range extension will push previous Model 3 used values even lower, making it less than RM80,000 or so for a used 4 to 5 year old unit. 

A variety of carmakers are now producing new and competitive EVs, reducing Tesla’s market share.

In China, where some Model 3s are manufactured, Tesla has dropped prices to stay competitive with local EV makers.

While Tesla remains a market leader, its EV market share has seen a decrease in some regions, such as the US and Australia. 

Tesla

As a new technology, EV manufacturing costs tend to decrease over time and with increased scale. Tesla has been able to lower its production costs, which can allow for lower vehicle prices. 

By manufacturing more vehicles, Tesla gains economies of scale, making each car cheaper to produce.

Newer versions of the Model 3, such as the “Highland” update, may feature battery pack upgrades that contribute to cost optimisation. 

Price reductions are a strategy to boost sales and clear inventory. Price cuts have been used in response to periods of slower sales. When government tax credits for EVs change or are reduced, Tesla may adjust its pricing to remain competitive. 

The pricing strategy for the Tesla Model 3 has differed depending on the market. In Malaysia, Tesla announced price cuts in April 2024 and October 2025, which were influenced by pricing adjustments in China and the US.

Daniel Sherman Fernandez
Daniel Sherman Fernandez
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