LEPAS Accelerates Global Network Expansion with 20 Strategic Partners in Malaysia.
During the LEPAS International Business Summit held from April 26 to 28, the all-new premium new energy brand LEPAS officially signed strategic Distribution Agreements with 20 key industry partners from Malaysia. This milestone marks a pivotal step in the brand’s global channel expansion and reinforces its dedicated commitment to the Malaysian New Energy Vehicle (NEV) market.
A Unified Front for Elegant Mobility
The partnership is built on a shared recognition of LEPAS’s core philosophy: “Elegance Moves the World”. By collaborating with established local partners, LEPAS aims to combine its global R&D strength with localized operational excellence.
- Standardized Network: LEPAS is establishing a system designed for immersive product experiences and seamless after-sales care.
- Strategic Alignment: The 20 partners bring an extensive nationwide footprint and proven service standards that align with LEPAS’s global development strategy.
- Premium Positioning: These alliances position the brand at the forefront of Malaysia’s transition toward premium NEV mobility.
“By working as one unified front, LEPAS is establishing a standardized network system that promises immersive product experience, seamless sales and delivery and after-sales care,” said Sarah Choo, Senior Brand Director of LEPAS.
Built on Global R&D Excellence
Backed by the world-class engineering capabilities of Chery Group, the LEPAS model lineup—comprising the L4, L6, and L8 SUVs—is engineered for versatility.
- All-New Platform: The vehicles are built on a global NEV platform designed to accommodate diverse sizes.
- Multiple Powertrains: The architecture supports fully electric, hybrid, and internal combustion systems to meet varied consumer needs.
- Core Pillars: Product development remains focused on three pillars: Leopard Aesthetics, Elegant Technology, and Exquisite Space.
The brand continues to uphold Chery Group’s global development philosophy of “In somewhere, For somewhere, Be somewhere”. Moving forward, LEPAS will accelerate its nationwide network expansion across Malaysia, working hand-in-hand with its 20 new partners to build a comprehensive ecosystem for elegant mobility.
The name LEPAS—a fusion of Leopard, Leap, and Passion—captures the essence of the brand’s nature-inspired aesthetics and forward-looking energy, empowering users to “Drive Your Elegance”. For more updates, consumers can follow the brand on its official social media channels, including Instagram and TikTok.
