ZEEKR 9X is now on a road tour across China. Positioned as the “new global ultra-luxury SUV flagship”, it features a commanding 5.2m length, 2m width, and nearly 3.2m wheelbase.
Yes, some foreign media has compared it to a Rolls Royce Cullinan, but they are different luxury vehicles with different priorities.
With more than 500,000 Zeekr vehicles already on the road around the world, Zeekr challenges the establised Cullinan. Well, the Rolls-Royce Cullinan prioritizes traditional ultra-luxury, prestige, and a serene, “magic carpet-like” ride.
In contrast, the Zeekr 9X is a high-tech, high-performance ultra-luxury SUV that offers advanced technology, powerful hybrid or EV powertrains, and a lower price point over the Rolls Royce. So, challenging established luxury brands like Rolls-Royce by offering a different value proposition will be interesting.
Some Zeekr 9X Must Know Facts
Performance: High-horsepower hybrid or EV powertrains, with one model boasting up to 1,400 hp and 0-100 km/h in 3 seconds.
Technology: Advanced features like a 32-speaker Naim sound system, multiple lidar units for autonomous driving, and a 900V architecture for rapid charging.
Value: Aims to deliver a Rolls-Royce-level experience with significantly advanced technology at a lower cost.
PLUS, the Zeekr 9X is a full-size plug-in hybrid SUV designed to be a flagship model for the Zeekr brand. The vehicle features a three-row, six-seat layout, advanced “Cloud Lounge” seats, and boasts a large cabin and luxurious amenities to compete with established luxury brands.
By the way, in case you were wondering, “Cloud Lounge” refers to the luxury experience and the Zeekr 9X’s innovative Cloud Lounge seats. These seats are a signature feature of the new Zeekr 9X, designed to offer unparalleled comfort and luxury for passengers, making the vehicle feel like a “rolling lounge”. The Zeekr 9X also boasts a sophisticated sound system, a large screen, and a luxurious interior, creating an environment reminiscent of a high-end private lounge.
