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Published on August 26th, 2010 | by Daniel Sherman Fernandez


3M Window Film Arrives To Make A Difference

Malaysian car owners are fanatical about tinted windows. Some 7 out of 10 new car owners opt for tinted windows at showroom level without even doing research on the type and quality of tint material they are getting ‘FREE’ from the car dealer. The other 2 will be ‘taken in’ by fancy advertising and spend their hard earned money on tint film that is no better than clear plastic warp used for school books. Then there will be the last 1 who will actually get proper tint film and be happy with it for the next 5-10 years (like me). Most car owners think, the darker the tint the better the protection from the sun. Well this is not true at all and with so many useless and cheap fakes being installed, today, the leader in engineering and manufacturing of Solar Films, 3M launched their stand alone installation centres. 3M invented the automotive tint film and have been quiet in Malaysia for the past 12 years. Now they have invested a fair amount of money to provide simply the best tint film in the market and with a strong warranty to back their excellent product. Their 1st outlet is located at Jaya One in Petaling Jaya and this is a testament to 3M’s commitment to provide the best possible installation of their world class window tint film. Its benefits are recognised and it’s even recommended by the United States Skin Cancer Foundation. Over the last 4 decades 3M have developed Window Films for homes, offices and buildings. But if you think about it, it is in our cars that we need protection most because we’re most exposed to the sun in the car. We can’t really hide from the sun in the car.

If you spend an hour a day driving, that’s 260 hours a year exposed to the sun and according to the World Health Organization (WHO), up to 3 million people are diagnosed with skin cancer every year. WHO also revealed that as the ozone levels deplete, the atmosphere loses its protective filter functions and more UV rays reaches the earth’s surface.

And it’s a medical fact that exposure to the sun puts us at risk of contracting skin cancer as well as the hazards of premature-aging. But there are ways to significantly reduce this risk. 3M’s Solar Films have been scientifically proven to block out 99.9 percent of harmful UV rays.

If you like mathematics like they do that is kind of like reducing sun exposure from 260 hours a year to approximately 15 minutes. And in terms of Sun Protection Factor or SPF our window films provides an SPF of more than 1000. That’s more protection than any other competitive brand or sun screen lotion product that you can find! This is probably your best bet against premature aging. Wrinkles, skin spots, and pigmentation are just some of the damaging effects.

Sun exposure is still the leading cause of premature skin aging because people don’t protect themselves enough against the sun. And it’s never too early to start so parents do your family a favour, and start being responsible. Protect your family especially your children because a few sunburns is all it takes to increase your child’s risk of skin cancer later in life.

Health benefits aside, the Window Films also have other advantages. Through 3M’s Multi-layer Film technology, 3M Crystalline Film provides unrivalled sun protection. 3M’s Crystalline Automotive Window Films repels heat significantly compared to traditional films. Even our lightest tinted film has proven to reject more heat than traditional dark tinted films. This gives drivers the comfort of allowing visible light in while keeping the heat out. Also, unlike other metallic window films, 3M Window Films are completely metal free. This makes the film easy to maintain and it has no interference with mobile phones, radio and GPS devices.

So, if you love your car, 3M Crystalline Automotive Window Films are the best investment you can give your car. If the sun can cause skin cancer imagine what it can do to the interior of your car. In a hot tropical country like ours the sun’s radiation is the strongest. It can actually bleach and destroy the interior of our cars. Your leather seats will dry up, lose its sheen and eventually fall apart. Other parts of the interior especially plastic upholstery and fittings will damage. You can take care of all these with just one simple solution. Install your car with 3M Crystalline Window Films. That’s all you need. Just once and you’ll get lasting protection. In the long run it saves you money too. Now I’d like to talk about our promise on the product. 3M offers a 5-year e-warranty on the films. For ease of identifying genuine 3M Crystalline Automotive Window Films, look out for the special dot matrix 3M logo marking on the solar films. Remember that a genuine e-warranty for your 3M Crystalline Window Film is issued only by 3M Malaysia and not by any private dealers.

The e-warranty is an additional feature put in place to protect customers. Customers that purchase 3M Crystalline Automotive Window Films from 3M’s Authorised Car Centre would need to register online and obtain their e-warranty. Visit www.3mwindowfilms.com.my today.

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