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Published on July 17th, 2012 | by Daniel Sherman Fernandez

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MAZDA LAUNCHES ITS LARGEST SHOWROOM IN SOUTHEAST ASIA

In line with its growing strength and its commitment to the Malaysian market, Mazda has unveiled its spanking new and impressive showroom and corporate headquarters – the very latest 3S centre boasting state-of-the-art facilities and design – in Glenmarie, Shah Alam. Comprising a massive floor space of 130,000 sq. ft. and spread over four floors, this new showroom facility is the largest Mazda showroom in the Southeast Asia region. Housing two levels of car display areas and an industry standard-setting service centre, this will also be the new headquarters for Mazda in Malaysia.
To underscore the significance of this investment, no less than the President/CEO of Mazda Motors Corporation himself, Mr. Takashi Yamanouchi, flew in from Japan to launch the new multi-million Ringgit facility. The momentous event was witnessed by hundreds of specially invited guests, business partners, members of the media, as well as loyal brand supporters. The dedication event was graced with an impressive guest-list comprising some of the most high-profile people in the industry.
Also present at the launch were the Japanese Ambassador to Malaysia, Mr. Shigeru Nakamura, the Group Chairman of Berjaya Corporation, Dato’ Robin Tan, CEO of Bermaz Motor Sdn Bhd, Dato’ Ben Yeoh, Executive Director of Bermaz Motor, Datuk Francis Lee, as well as Executive Director of Prima Merdu Sdn Bhd, Dato’ Amer Hamzah.
Mr. Yamanouchi in his speech said, “It is a proud moment for us at Mazda Motors Corporation today too as we applaud the success of Berjaya Corporation, Bermaz Motor Sdn Bhd and Prima Merdu Sdn Bhd in further strengthening the brand’s presence in Malaysia with the opening of this new showroom.
“We at Mazda, prioritize our customers’ needs and wants. At the same time we do what we do best to offer our customers nothing less than the best and what we have here today is our promise to our customers…the best showroom,” added Yamanouchi.
Dato’ Robin Tan said, “With this larger showroom, we are now able to display more cars and this will enable the customers the opportunity to get an actual look and feel of the car of their choice. Our aim is to provide convenience for our customers as this showroom also houses a service centre which can simultaneously service up to 30 cars for greater efficiency.” The launch was preceded by a motorcade of 60 Mazda cars driven by the proud members of various Mazda owners clubs. These lovingly maintained cars added to the impressive array of new Mazda models – the very newest being the Mazda CX-5 and Mazda BT-50 – on strategic display. The presidents of these car clubs, namely the Mazda RX-8 Club, the Mazda 6 Club and the Mazda 3 Club, were then presented with tokens of appreciation by Mr. Yamanouchi in recognition of their support for Mazda. This latest and very impressive investment by the business partners of Mazda in Malaysia will go a long way in making the ownership of a Mazda vehicle a proud and satisfying endeavour.


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