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Published on March 27th, 2013 | by Daniel Sherman Fernandez


Mercedes and Thomas Sabo In DTM Together

The THOMAS SABO lifestyle brand is strengthening ties with Mercedes-Benz in the world’s most popular touring car series. The company, headquartered in the Bavarian town of Lauf an der Pegnitz, is involved once again as a car sponsor with Mercedes-Benz in the 2013 DTM season. Spaniard Roberto Merhi will be in the THOMAS SABO Mercedes AMG C-Coupé cockpit this season. Furthermore, THOMAS SABO intends to intensify cooperation with Mercedes-Benz in the DTM; commencing with the season opener at Hockenheim on 5th May, the logos of the jewelery and watch brand will feature prominently on the front aprons of all six DTM Mercedes AMG C-Coupés and on the racing overalls of the six Mercedes-Benz DTM drivers.

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