Tata Nano For Malaysia. Can It Work? |

Automotive

Published on March 9th, 2015 | by Daniel Sherman Fernandez

0

Tata Nano For Malaysia. Can It Work?

Tata-Nano1 Tata-Nano2

Tata Motors, producer of the car conceived as the world’s cheapest, is rethinking the “cheap” for the car with plans for an upgrade. This could signal the entry of the Nano in Malaysia. The Nano went on sale in 2009 with a price tag of about USD2,500 with almost no comfort and safety features.

Tata-Nano-Interior

Now Tata is considering a new-generation Nano with a bigger engine, broader world appeal and a higher sticker price, said Ratan Tata, the company’s chairman emeritus, who championed the car’s development nearly a decade ago.

Tata-Nano5

Tata retired as chairman in December 2012 after acquiring Jaguar and Land Rover from Ford Motor Co. His rare public comments came as he received an honorary doctorate in automotive engineering from Clemson University.

Tata-Nano4

A larger engine will address complaints that the Nano’s 37-hp two-cylinder engine is noisy and sounds like a small motorcycle, he said. He said Tata is looking into selling the Nano in new markets, including Indonesia and some African nations, “where the same phenomenon holds true that families can’t afford to buy a normal car.” Nano sales peaked at just under 75,000 in 2012. Last year, sales fell below 22,000.

Tata-Nano3

Tata said he still believes in the merit of the ultralow-cost car. He predicts the next Nano could reach annual production levels of 500,000. “India produces 3 million cars a year,” he said, “and 11 or 12 million two-wheelers a year. I believe that we should realistically be able to sell a half-million cars of this kind on a steady basis.”

Goodyear 650x85(DSF)


About the Author

www.dsf.my is a service to the public and other website owners. www.dsf.my is not responsible for, and expressly disclaims all liability for, damages of any kind arising out of use, reference to, or reliance on any information contained within the site www.dsf.my. While the information contained within the site is periodically updated, no guarantee is given that the information provided in this website is correct, complete, and up-to-date. www.dsf.my is not responsible for the accuracy or content of information contained inside.



Leave a Reply

Your email address will not be published. Required fields are marked *

Back to Top ↑