Published on July 12th, 2018 | by Daniel Sherman Fernandez0
Casio Malaysia & Cortina Watch launches G-SHOCK’S New Novelties MR-G & MT-G Series
To unveil the latest novelties from Casio’s G-SHOCK line, Casio Malaysia and Cortina Watch co-hosted an event at Beta Restobar to launch the MRG- G2000HA, a limited edition model and MTG-B1000, the most recent addition to the G- SHOCK line of shock-resistant watches. With a limited run of 350 watches worldwide, the MRG-G2000HA was unveiled for the first time ever in Malaysia.
The MRG-G2000HA is inspired by the TETSU-TSUBA (“iron sword guard”) on traditionally crafted Japanese swords, exuding a marriage of traditional Japanese strength and aesthetic sensibilities.
The cutting edge MR-G series is G-SHOCK’s top end collection, which boasts intricate Japanese craftsmanship, reflected on the timepiece through its collaboration with Bihou Asano, a third-generation master artisan in the field.
This special edition men’s MR-G model was inspired by the unique texture found on the hiltguard of traditional Japanese swords.
To achieve this one-of-a-kind look, Asano individually hammered each bezel, resulting in anartistic, titanium sword guard finish on every watch. Additionally, this textured hammer tone is applied to the inner band parts and the colors featured on the bezel and band boast shades of copper and deep violet found on the handle of Japanese swords.
Also launched at the party is G-SHOCK’s luxury MT-G men’s line newest model, the MTG- B1000, the latest addition to G-SHOCK’s series of shock-resistant watches that leverages on their construction properties of both metal and resin.
Available in three models, the new MTG-B1000 features the latest evolution of the Core Guard Structure used in the MT-G series. The Core Guard Structure employs a metal frame that is formed by joining the bezel and back cover with metal parts to house the module and provide shock resistance. Previous models used a linked, four-pipe construction, but the new Core Guard Structure links the bezel and back cover with planar parts to form a box frame. With the new construction, the layout of the parts has been rearranged, allowing for a streamlined profile for enhanced wearability.
Boasting Bluetooth® capabilities and BLE time-sync, the MTG-B1000 keeps the most accurate time anywhere in the world using the Connected Engine module, which connects to a time server via a paired smartphone, or using radio wave time-calibration signals. The watch connects to the G-SHOCK Connected smartphone app to enable the user to easily set the world time and alarms from the app. The app also collects and analyses usage data from the watch to realize various features such as reminding the user to charge the watch and warning about possible magnetic interference.
Guests who attended the launch event were customers loyal to the brand, watch enthusiasts and brand partners. The event kick-started with an opening speech by Mr Tay Liam Khoon, Managing Director of Cortina Watch Malaysia and Mr Tezuka Itsuro, Managing Director of Casio Malaysia.
Mr Tezuka Itsuro said, “This year marks the 35th Anniversary of G-SHOCK and as part of the celebrations leading up to our momentous ‘Shock The World’ event in October, we are delighted to unveil here tonight two of our latest creations that will be a further testament to G-SHOCK’S undeniable superior quality and functionality.”