Michelin Malaysia’s new Primacy 5 tyres are made to withstand any weather
Everyone’s favourite tyre and food reviewing brand, Michelin just introduced its all-new Michelin Primacy 5. With the tagline “Confidence Made to Last,” this tyre marks a significant upgrade over its predecessor, the Michelin Primacy 4, offering enhanced performance, safety, and sustainability.
Made to meet the evolving demands of modern vehicles, the Michelin Primacy 5 is built to handle the increased weight and power of hybrids and electric vehicles, delivering superior durability and lower environmental impact, all while ensuring the user never has to worry about the tyre going bald too quickly.
Moreover, the Michelin Primacy 5 offers several standout benefits that set it apart from other premium tyres, the first of which is premium comfort on every drive. Featuring a new tread pattern with Michelin Silent Rib Gen-3 technology, the Primacy 5 significantly reduces vibrations and road noise, providing a smoother, quieter and more comfortable drive.
It also offers exceptional longevity. The Michelin Primacy 5 offers 24 percent more mileage than other premium brands, thanks to a 10 percent increase in void ratio and optimized lateral grooves. With MaxTouch technology, the tyre maximizes road contact, ensuring longer tread life without sacrificing safety.
The Michelin Primacy 5 also offers superior wet road safety as it offers 8 percent shorter braking distance when new and 13 percent shorter when worn compared to other premium tyres, the Primacy 5 excels in wet conditions. Its Michelin EverGrip and Michelin EverTread Technologies ensure excellent water evacuation and enhanced wet braking performance.
On top of that, it is also electric vehicle (EV) compatible despite most EVs using EV specific tyres, these tyres can be used by both types of cars and features a high-performance tread compound, the Michelin Primacy 5 reduces rolling resistance by 13 percent, improving energy consumption and extending the range of electric vehicles.
In addition to its outstanding performance, the Michelin Primacy 5 is also eco-friendly. It improves rolling resistance by 5 percent and longevity by 18 percent, reducing waste and lowering its environmental footprint by 6 percent. This aligns with Michelin’s “All Sustainable” strategy to create products with a reduced environmental impact.
Now available in 25 dimensions from 16 to 19 inches, the Michelin Primacy 5 is available at Michelin-authorized dealers across Malaysia. Pricing starts from RM477 and can go up to RM1,026 depending on size. Check it out today.
