BMW Expansion With 25 New Models In 2014

Automotive

Published on December 29th, 2013 | by Daniel Sherman Fernandez

0

BMW Expansion With 25 New Models In 2014

BMW-i8_2015_1024x768_wallpaper_25

BMW is seeking to fend off challenges by Audi and Mercedes-Benz with its own expansion. BMW is introducing 25 models in 2014 including 10 vehicles, such as the Rolls-Royce Wraith. BMW said in November this year that its spending will exceed targets this year and will continue at a high rate in 2014. BMW Group is considering building engines in the United States or Mexico for the first time and expanding vehicle production in the region to capitalize on growing demand, three people familiar with the matter said.

BMW could potentially decide on the project in 2014, according to the people, who asked not to be identified because the talks are confidential.

The automaker has focused on developing fuel-efficient powertrains since CEO Norbert Reithofer took the helm in 2006. BMW has kept tight control of the technology, only starting production of engines outside Europe last year with 4-cylinder units made in Shenyang, China, to supply BMW’s local car plants in Dadong and Tiexi.

BMW set up its only North American factory in Spartanburg, South Carolina, in 1994. The site produces all of the German company’s X3, X5 and X6 SUVs, and is one of the U.S.’s main auto exporters. BMW may expand vehicle-making in the region beyond a new model already announced for next year, the people said. Rival Mercedes-Benz makes SUVs in Tuscaloosa, Alabama.

BMW-i8_2015_1024x768_wallpaper_26


About the Author

www.dsf.my is a service to the public and other website owners. www.dsf.my is not responsible for, and expressly disclaims all liability for, damages of any kind arising out of use, reference to, or reliance on any information contained within the site www.dsf.my. While the information contained within the site is periodically updated, no guarantee is given that the information provided in this website is correct, complete, and up-to-date. www.dsf.my is not responsible for the accuracy or content of information contained inside.



Leave a Reply

Your email address will not be published. Required fields are marked *

Back to Top ↑