Perodua Launches New Lubricant & Parts Centre |

Automotive

Published on May 10th, 2014 | by Daniel Sherman Fernandez

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Perodua Launches New Lubricant & Parts Centre

Perodua new bottle

Perodua launches new parts centre, costing RM28.2 million to build and equip, with the objective of improving its parts warehouse and logistics operations in preparation of the growing need for parts from its customers. Perodua vehicle parts sales have grown from RM163 million to RM243 million, a 50% increase from 2009 to 2013. This growth is based on the total number of vehicles in operations and intakes at its 178 service centres nationwide.

“As our new vehicle sales business grows, our parts operations also increase in tandem; to this end, the construction of this new parts centre was announced in 2012 as part of our efforts to improve our after sales business in terms of storage and efficiency,” Perodua President and CEO, Datuk Aminar Rashid Salleh said.

Perodua Chairman, Tan Sri Asmat Kamaludin officiated the event. Also present is Petronas Dagangan Bhd Managing Director & CEO, Encik Mohd Ibrahimnuddin Mohd Yunus and Lubetech Sdn Bhd Executive Director, En Megat Shahrul Azmir as well as Perodua Board members.

Perodua New parts centre

This new parts centre is over 13,800 square metres in size. This is nearly 44% bigger than the previous warehouse and is designed far more efficiency to facilitate greater movement of parts needed by Perodua outlets and stockists nationwide. With over 2.4 million Perodua vehicles sold since 1994, the Perodua’s parts and accessory business is fast growing to meet demand.

“Aside from meeting local demand, we are also exporting our parts to 9 countries, which include Nepal, Fiji, Singapore, United Kingdom, Mauritius, Malta, Sri Lanka, Brunei and Indonesia.” “Over the last 3 years, we have recorded a positive growth of an average 42.8% in parts exports and we see the potential to further grow our parts exports particularly to support our completely build up (CBU) export volumes,” Aminar said. “That being said, our current focus will be to support our existing distributors and to maintain the parts sales’ growth momentum over the next 3 to 5 years to meet the demands of our customers while strengthening our business,” he added.

Goodyear 650x85(DSF)

Perodua also launched a new design for its engine lubricant products consisting engine oil and other sub products such as brake fluid and radiator coolant here today to refresh the compact carmaker’s product line.

“It was an achievement for us as branding our own engine lubricants was a way for us to move from just a distributor to offering a wider range of products to our customers. In the year 2013 alone, we sold some 5.9 million litres of Perodua Genuine Oil,”  “These initiatives are part of our customer satisfaction transformation – a critical part in our master plan to be globally competitive as we look forward in anticipation of our customer’s needs,” Aminar said.


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