Published on November 13th, 2014 | by Daniel Sherman Fernandez0
JOHNNIE WALKER® EXCLUSIVE TRAVELLERS’ EDITION LAUNCHED
JOHNNIE WALKER®, has just launched a limited edition bottle design exclusive to travel retail the JOHNNIE WALKER® GOLD LABEL RESERVE™ EXCLUSIVE TRAVELLERS’ EDITION.
Inspired by the spirit of travel and celebrating shoppers’ own journeys across continents, this limited edition bottle design in a striking gold-coloured, metallic coating has been embossed with a travel-inspired image of the world map. This limited edition bottle design is aimed at the festive gift market in travel retail. The smooth, award-winning2 taste of JOHNNIE WALKER GOLD LABEL RESERVE super-premium Scotch Whisky transforms any celebratory moment into something extraordinary.
The striking metallic bottle coating serves to emphasise the super-premium, golden cues of the liquid: the gold-standard craft and ‘golden whiskies’ that went into creating this blend, and the special moments that this whisky is made to celebrate.
JOHNNIE WALKER GOLD LABEL RESERVE EXCLUSIVE TRAVELLERS’ EDITION will be available for a limited time only from travel retail outlets worldwide where JOHNNIE WALKER GOLD LABEL RESERVE is already stocked. It will be available in time for key festive occasions such as Christmas, New Year’s Day and Chinese New Year in February. The RRSP for 1-liter will be from USD68, £48, €58 or AUD88.
Please Drink Responsibly.