Audi AG begins it’s Brazil production
In this day and age, if a company doesn’t adapt to local market conditions it will most likely fail. This applies everywhere, from Canada to China- one needs to consider what local consumers want, the restrictions imposed by the infrastructure of the country, and the appropriate product planning to meet brand expectations.
As part of Audi’s expansion of their production network, they have finally begun production at their Parana site, in Brazil. The thirteenth in a line of production sites, the Parana plant is the first to be in South America. This is a big move on the part of Audi, allowing them to boost their waning sales in the South American region.
More important is that this new Parana plant is going to be producing A3 Sedans with the 1.4 TFSI Flex engine. South America is the perfect place to produce and market a flex-fuel motor, this being the first of it’s kind within Audi’s range. As South America has very high bio ethanol production, having an engine that can run on E85 or other ethanol-petrol blends is especially important.
Being the largest (but not the only) market in the world flex-fuel available, Brazil is a fantastic place to get the ball rolling. With more than 90% of newly registered cars in Brazil being on the flex-fuel setup, there’s a certain level of optimism that Audi is placing on these A3 Sedans. Customers will receive their first cars in November of this year.
About the Author
Daniel Sherman Fernandez www.dsf.my is a service to the public and other website owners. www.dsf.my is not responsible for, and expressly disclaims all liability for, damages of any kind arising out of use, reference to, or reliance on any information contained within the site www.dsf.my. While the information contained within the site is periodically updated, no guarantee is given that the information provided in this website is correct, complete, and up-to-date. www.dsf.my is not responsible for the accuracy or content of information contained inside.
Related Posts
Auto China Sees The Facelifted And Electrified Genesis GV70 Make Its Public Debut →
Did You Know That The Mazda MX-5 Turns 35 Years Old This Year →
Redesigned Genesis GV80 Shown At Auto China 2024 With Coupe Version To Boot →
