Published on December 5th, 2016 | by Subhash Nair


All-New Toyota Innova Launched. EEV MPV with Prices Starting From RM109,000

UMW Toyota Motor today launched the all-new Toyota Innova. The all-new Innova is now classified as an Energy Efficient Vehicle (EEV) by the Malaysian government, the first Toyota MPV to have this qualification. With the EEV incentive, UMWT has passed back the benefit to customers and reduced the price. Without it, the price would be higher than that which is shown in the pricelist.


At the media launch event, Mr. Akio Takeyama, Deputy Chairman of UMW Toyota Motor said, “Toyota Innova has been introduced in many markets including ASEAN countries such as Indonesia, Thailand and Philippines. We are very glad that it has been well accepted in these markets and we are confident that it will be well accepted here in Malaysia.”


Datuk Ismet Suki, President of UMW Toyota Motor said in his speech, “UMW Toyota Motor was among the first companies in Malaysia to offer MPVs, from as far back as the mid-1980s. Since that time, we have had various models in our range and the Innova has catered to those who require a mid-sized MPV.”


“For the second generation, Toyota has upgraded the Innova to be more premium in both appearance as well as features. From our market studies, we found that there is demand for MPVs of this size by families and the new model has therefore been developed in response to this need,” he said.


The launch event was also attended by Mr. Hiroki Nakajima, Managing Officer of Toyota Motor Corporation.


The new exterior design of the all-new Innova reflects the premium image with a chrome upper grille, headlamp accents and an elegant side profile. The vehicle interior has been enhanced to suit the premium positioning with LED ambient lighting around the ceiling, leather-wrapped steering wheel and gear knob with silver and chrome trim (2.0G variant).


Many convenience features are now available in the all-new Innova, including the Smart Entry and start system, automatic climate control for front and rear passengers and a cooler box at the front. Noise levels are also lower inside the cabin, thanks to improved insulation and elimination of noises at their source.

instrument-panel-2-0g air-conditioning-front

The all-new Innova is powered by a proven 2-litre 1TR-FE 4-cylinder petrol Dual  VVT-i (Variable Valve Timing with intelligence) engine that provides improved performance and fuel efficiency. Additionally, various parts inside the engine have been redesigned to reduce friction and reduce weight, further contributing to fuel efficiency.

dsc07269 2-0l-1tr-fe-dual-vvt-i-engine

Safety has always a top priority for Toyota and more so with models like the Innova which carry families. With the all-new Innova, significant upgrades in safety equipment are being offered. Active Safety systems that include Vehicle Stability Control (VSC), Traction Control (TRC), ABS with Electronic Brakeforce Distribution (EBD) and Brake Assist (BA) with Hill-start Assist Control are available for the Innova G Variant. Additionally, up to 7 SRS airbags are provided for increased protection in the event of an accident and all variants include an airbag to protect the driver’s knees from injury during a frontal collision.

instrument-panel-2-0g  dsc07261

The body structure of the all-new Innova has been strengthened with high tensile steel used in many areas. As a result of the improved structural strength and enhanced safety features, the all-new Innova has been rated 5 stars for Adult Occupant Protection by ASEAN NCAP in January this year. The vehicle also recently received a Grand Prix Award (MPV category) for its highest points scored in Child Occupant Protection. The award recognises vehicles for their Crash Worthiness Performance in their respective vehicle segments.


As before, the second generation of the MPV model is assembled at UMWT’s own manufacturing facilities, Assembly Services Sdn Bhd, at Shah Alam, Selangor.


The all-new Innova comes with a 5-year warranty, subject to terms and conditions. UMWT is targeting to sell a total of 4000 units in 2017 and so far it has received around 500 bookings.

The all-new Innova will be available at all showrooms nationwide from 9 December 2016 onwards. For more info, visit or call Toyota freephone line 1-800-8-TOYOTA (869682).


On-the-Road Price (RM) – Individual Private
Region2.0E M/T2.0E A/T2.0G A/T
Peninsular Malaysia109,000.00117,000.00126,000.00

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Written work on @subhashtag on instagram. Autophiles Malaysia on Youtube.

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