Published on November 21st, 2017 | by Subhash Nair0
Rio Ferdinand Now Aston Martin’s Brand Ambassador
Aston Martin has teamed up with footballing legend Rio Ferdinand and the Rio Ferdinand Foundation in a bid to inspire the next generation of talent. With six Premier League titles, one Champions League and a FIFA Club World Cup title to his name, Ferdinand, a lifelong customer and fan of Aston Martin, will also take on the role of Aston Martin Brand Ambassador.
The Rio Ferdinand Foundation (RFF) works to provide a pathway for youth development by inspiring young people and providing the tools they need to tap into their natural talents and reach their potential. For the next three years, the RFF will select one person per year to join the Aston Martin Apprenticeship Programme.
Aston Martin’s Apprenticeships Programme is a source of great pride for the British luxury carmaker. In fact, Aston Martin President and CEO, Andy Palmer, started his own career as an Apprentice.
Earlier this month, 30 new Apprentices started work at the Aston Martin Headquarters in Gaydon, hoping to follow in the footsteps of their alumni, many of whom have gone onto fantastic careers within Aston Martin and the wider automotive industry. Apprentices are given a full grounding across a range of Aston Martin’s business areas including Manufacturing, CAD Engineering and Design, learning all the time from expert engineers and technicians.