Published on July 10th, 2019 | by Subhash Nair0
Naza Donates a Cerato in Support of Malaysian WSC 2019 Competitor
In mid-August, Malaysian Mohamad Ridzuan will be competing in the WorldSkills Competition under the Car Painting category. To help in his training, Naza Group, who are the sole distributor of Kia vehicles in Malaysia have donated a Kia Cerato to the Skills Training Institute of Youth and Sports. This institute falls under the purview of the Ministry of Youth and Sports.
The car will be used for Mohamad Ridzuan to practice on for the competition in Russia.
KIA Motors has seen a steady increase in its brand value since its entry into the top 100 global brands list in 2012. As a result, the value of brand this year marked US$ 6.9 billion, up by 4% from the previous year. This allowed the company to enter the top 71 list of the global brands, which is a tremendous attainment.
Starting from 2005, the company has been engaged in enhancing the brand power and improvement of the company reputation through the brand slogan of “The Power to Surprise,” with continued efforts for innovation in product development, communication, sales, services, and other customer-related activities.
WorldSkills has built a movement that is changing the lives of young people through skills. Our 81 Member organizations reach two-thirds of the world’s population and create measurable impact at every level.
They build the confidence of millions of young people, empowering communities and fueling economies.
WorldSkills is a movement of change.
The Naza Group contributed a unit of Kia Cerato to the Skills Training Institute of Youth and Sports (ILKBS) in support of Ministry of Youth and Sports (KBS) and Malaysian contestant, Mohamad Ridzuan, who will be competing in the Car Painting category at the WorldSkills Competition (WSC) 2019.
The Kia Cerato will be used for Mohamad Ridzuan’s training and preparation for the WSC 2019 held at Kazan, Russia from 16th to 27th August 2019.
60 countries, also members of WorldSkills International (WSI) will be competing at the WSC this year. WSC was introduced with the aim to sharpen the skills of youths in various industries and inspire them to achieve new heights to turn their passion into profession.