Published on September 1st, 2019 | by Daniel Sherman Fernandez


Borgward showroom in Glenmarie is ready for business

Borgward is open for business in Malaysia with their flagship showroom in Glenmarie. Located at the previous JEEP headquarters, next to the Peugeot headquarters in Glenmarie Shah Alam. Borgward in Malaysia seems confident in taking on the lucrative compact SUV segment with this stylish SUV pictured here and we will agree.

More information will be shared in duetime. For now, here are some initial information to tickle your interest.

Featuring a length of 4.48 meters and awheelbase of 2.68 meters, the new vehicle will go on sale in today’s fastestgrowing SUV segment. The Borgward BX5, which comes with a fully variabletorque-on-demand all-wheel drive as an option, combines the virtues of classicSUVs (e.g. great versatility and superior comfort) with an unparalleled amountof space for a vehicle of this class as well as with the brand’s typicallycomprehensive range of online infotainment.

Its CEO is confident that the new BorgwardBX5 will provide crucial momentum to the growth of our brand. Our customerswill be thrilled by the vehicle’s impressive level of quality, outstandingappointments, and comprehensive range of services and warranties as well as byits attractive pricing.

The BX5 features the company’s distinctivedesign DNA, including the OCTAGON radiator grille bearing the legendarydiamond-shape brand logo, the typical wing lines along the sides, and theconspicuous Borgward lettering at the rear. This design philosophy isseamlessly reiterated by the wing line elements in the interior, which isdominated by high-quality materials. This impression is further enhanced by theoutstanding craftsmanship and the ergonomic design of all the controls. Thanksto its B-Link Smart Connectivity System, the BX5 also adheres to the BORGWARDbrand philosophy with respect to networking. The connectivity system isintuitively operable and thoroughly networked as a

Borgward Showroom in Glenmarie has its signboard up already

result of its Internet access. It alsooffers a comprehensive range of online services and comes with a centrallylocated 8-inch touchscreen.

Customers can choose between six differentequipment lines and configure the BX5 according to their individual needs. Inaddition to the basic versions Manual Modern Style and Modern Style, whichalready feature an extensive range of equipment, the higher quality equipmentlines Fashion Style, Energetic Style, Smart Style, and Premium Style includedetails such as a full leather interior, a large glass roof and keyless access,which are found in higher-level vehicle classes.

Borgward showroom in Glenmarie looks operational

The all-round intelligent occupant-safetyconcept PROTECT guarantees exceptional safety for driver and passengers in theBorgward BX5. Here, groundbreaking dynamic handling and driver assistancesystems help to prevent collisions. If, however, the worst comes to the worst,passive restraint systems and a very strong passenger compartment withprecisely defined deformation zones provide reliable protection and cansignificantly moderate the consequences of an accident for vehicle occupants.As such, the BX5 fulfils the essential conditions for passing all internationalcrash tests.

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