Published on August 15th, 2023 | by Subhash Nair


Royal Enfield Sells 200,000 Hunter 350 Bikes In Just One Year

The Royal Enfield Hunter 350 has proven to be a popular bike with over 200,000 units sold in its first year.

Back in August 2022, Royal Enfield launched the Hunter 350, a roadster motorcycle powered by a 349cc single cylinder engine. Within just 12 months, the Indian-owned bike company reports that over 200,000 units of this new model have been sold worldwide.

Royal Enfield Hunter 350 from the rear

The Royal Enfield Hunter 350 found its first 100,000 customers by February of 2023 and has doubled that number in the following 6 months. This bike was developed with the new J-platform and is the company’s second most affordable product after the Bullet 350. The Hunter 350 features retro-styling, a single-piece seat, a classic round headlamp, a flat handlebar and a sculpted fuel tank. It was launched in Malaysia back in March 2023 for a price of just RM22,000.

Mr. B. Govindarajan, CEO, Royal Enfield said, “The Hunter 350 is, undoubtedly, the most popular motorcycle launched in the mid-size motorcycle segment over the last year. We are very proud that in less than one year since its launch the Hunter has amassed a proud community of more than two hundred thousand riders across the world. Not just in India, the Hunter 350 is increasingly growing in popularity across international markets as well. We thank our new and vibrant Hunter community for making ‘Hunter 350’ a huge success and helping us achieve this milestone in a very short time. Powered by our state-of-the-art manufacturing facilities in Chennai, and our expansive global retail network, we are confident to be able to cater to growing demand for Hunter across the world.”

Besides being extremely popular on the sales front, the Royal Enfield Hunter 350 has also taken home the Indian Motorcycle of the Year 2023 award and the Best Modern Classic Lightweight Motorcycle Award in Thailand.

Royal Enfield Hunter 350 Specifications

  • Engine: 349cc BS6 engine, Single-cylinder 4-stroke, SOHC, Fuel-injected, Air-Oil Cooled
  • Output: 20.2 BHP, 27Nm of torque
  • Top Speed: 114km/h
  • Brakes: 300mm front disc, 270mm rear disc, Dual-Channel ABS
  • Fuel Tank: 13L
  • Colour choices: Dapper White, Dapper Ash, Dapper Grey, Rebel Black, Rebel Blue, Rebel Red
  • Wheels: 17″ cast alloy
  • Frame: Twin downtube spine frame
  • Other Equipment: USB Port, Digital LCD screen

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