Volkswagen is set to revolutionize affordable electric mobility with a new entry-level EV.
Volkswagen has unveiled ambitious plans to democratize electric mobility with a groundbreaking entry-level electric vehicle priced at approximately €20,000, scheduled for launch in 2027. The announcement came during a works meeting at the company’s Wolfsburg headquarters, where Thomas Schäfer, CEO of the Volkswagen Passenger Cars brand, presented the future strategy for the core brand.
The new entry-level EV represents a significant milestone in Volkswagen’s commitment to making electric mobility accessible to a broader market segment. The public will get their first glimpse of the vehicle’s design through a show car presentation in early March, marking a crucial step in VW’s electric vehicle strategy.
This affordable EV is part of a larger electric small car family being developed under the Brand Group Core within the Volkswagen Group. The family will include the previously announced ID. 2all, set to launch in 2026 with a starting price below €25,000, demonstrating VW’s commitment to creating a comprehensive range of affordable electric vehicles.
The announcement comes as Volkswagen continues to strengthen its position in the electric vehicle market, having sold over 1.35 million ID. vehicles globally since 2019, including approximately 500,000 ID.3 models. In the previous year alone, the brand delivered 383,100 all-electric vehicles.
Alongside the entry-level EV announcement, Volkswagen revealed significant changes for its Wolfsburg plant, which will remain the heart of the brand’s electric future. The facility will undergo a transformation to accommodate new production processes, including the manufacture of the next-generation electric Golf and high-volume electric T-Roc on the innovative Scalable Systems Platform (SSP).
The company’s strategy follows a three-stage plan dubbed “triple A”: accelerate, attack, and achieve. This includes strengthening competitiveness through optimized cost structures, launching nine new models by 2027, and establishing Volkswagen as the technological leader in the volume segment.
Daniela Cavallo, Chairwoman of the General and Group Works Council, emphasized the significance of these developments, noting that the Wolfsburg plant will play a crucial role in the company’s future success, with current production volumes for the future electric Golf and T-Roc models exceeding 500,000 units annually.
These developments are part of the “Zukunft Volkswagen” agreement reached in December 2024, which aims to combine economic stability, employment security, and technological leadership in sustainable mobility, positioning Volkswagen to become the global leader in technological innovation among volume manufacturers by 2030.
