Following a full refresh of its car range Honda has sprinted out of the blocks in early 2016, making it one of the fastest growing mainstream car brands in Europe.
Honda recorded total sales in EU and EFTA countries of 49,836 units, an increase of 28.1% compared to 2015. This performance was driven by the reintroduction of the HR-V crossover, delivering 9,631 registrations. Meanwhile, the Jazz supermini saw a 9.3% increase in registrations compared to the same period in 2015.
All five of the main car markets in Europe (UK, Germany, France, Italy and Spain) saw sales increase for the Honda brand. Italy was a particular highlight with an astonishing 108% increase, driven by demand across the whole Honda car range.
| Official sales figures, March | ||
| Honda Europe (excl. Russia, Turkey and Ukraine) | 49,836 | +28.1% |
| Honda sales by major European market March | ||
| UK | 19,742 | +14.7% |
| Germany | 8,582 | +41.2% |
| France | 2,158 | +24.7% |
| Italy | 2,447 | +108.8% |
| Spain | 2,515 | +34.5% |
