Published on May 20th, 2016 | by Daniel Sherman Fernandez


Jaguar Land Rover Achieves Best Ever April Sales Results

Jaguar Land Rover has reported its best ever April retail sales of 41,341 vehicles, up 11% on April 2015. This is the company’s fourth consecutive record-breaking month. The company sold 200,154 vehicles in the first four months of 2016, 24% up on the same period in the prior year.

JLR sales April 3

Retail sales for the month of April were up year-on-year across all regions: 25% in the UK, 11% in China, 10% in Europe and 2% in North America.  Other Overseas markets were up 5% year-on-year.

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Commenting on the performance, Andy Goss, Jaguar Land Rover Group Sales Operations Director said: “This is a positive start to our second quarter sales and continues the growth trend seen in the first three months of the year.

“Sales of the Jaguar XE remain solid across many of our key markets and we look forward to its start of sales in America next month. Furthermore, response to the new Jaguar F-PACE in its first full month of sales has been extremely positive. We are also seeing the progressive impact of the all-new Discovery Sport, with approaching 44,000 cars sold in the first four months of this year.”

JLR sales April 2

Marking its best April yet, Land Rover retailed 33,348 vehicles in the month, up 4% year-on-year. Best-sellers for the month were the Discovery Sport, retailing 9,422 vehicles and the Range Rover Evoque, retailing 8,293 vehicles in the month. Calendar year-to-date sales for Land Rover reached 162,307 vehicles, 19% up on the prior year.

Jaguar recorded its best April in over a decade, delivering 7,993 vehicles, up 49% on the previous year, due to continued solid sales of the XE. This month, Jaguar sales excelled in Europe and in the UK, up 190% and 108% respectively. Calendar year-to-date sales for Jaguar were 37,847, up 53% year-on-year.

The Jaguar F-PACE has seen impressive results this month, with over 1,500 vehicles sold. The new family sports car is now the fastest selling Jaguar ever.



% increase YOYJan – April% increase YOY15/16 Financial Year% increase YOY

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