Volvo XC40 demand is overwhelming

Cars

Published on September 29th, 2018 | by Daniel Sherman Fernandez

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Volvo XC40 demand is overwhelming

 

Volvo Cars Malaysia, the premium car maker, has received almost 1,000 orders for the new award-winning XC40 small SUV which will be in Malaysian showrooms in a weeks time. The XC40 was named European Car of the Year in March this year. It is Volvo’s first model in the fast-growing premium compact SUV segment, where is competes against the BMW X1, Audi Q3 and Mercedes-Benz GLA.

The XC40 was launched in late 2017 to global acclaim and was the first ever Volvo to win European Car of the Year in March of this year.

The new XC40 is the first model on Volvo Cars’ new CMA vehicle architecture. Co-developed with Geely Holding, CMA provides Volvo Cars with the necessary economies of scale for this segment.


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