BMW Elite M Card Elevates Ownership Experience of M Cars
BMW Malaysia today introduced the BMW Elite M Card for owners of BMW M Performance vehicles.
The privilege programme provides an exclusive array of M-specific benefits to complement the existing BMW Privileges Elite Card enjoyed by BMW owners.
Cardholders will enjoy local and regional M Track events at exclusive prices. They can also benefit from additional discounts for BMW Driver Training events and BMW lifestyle merchandise.
Additionally, cardholders will be given priority service appointments and Reception at the Car (RATC) at all BMW M Service Outlets and BMW M Dealerships, loyalty discounts for repeat BMW M customers as well as a dedicated page within the BMW Group Loyalty+ Mobile App.
BMW M owners will still have complete access to all the features previously enjoyed with their BMW Privileges Card that includes:
- BMW 5-Year Unlimited Mileage Warranty with Free Scheduled Service Program
- BMW 2-Year / 24-Month Tyre Warranty Program for its Run Flat Tyre offering and services
- BMW Roadside Assistance and Accident Hotline
- The BMW Group Loyalty+ Mobile App – BMW White Card and BMW Excellence Club membership program
- BMW Service Online
NOTE: BMW in India has introduced BMW Privé, an exclusive luxury privilege program, for its select customers. A first-of-its-kind program in the Indian automotive luxury segment, BMW Privé offers unmatched benefits across travel, lifestyle, sports, adventure and special BMW ownership privileges throughout the world. The program features four main categories: Bespoke Travel, The High Life, Grandstand and BMW Privileges.
NOTE: In Singapore, the BMW 7 Series Privileges Programme Plus was specially conceived with activities and exclusive privileges that mirror the refinement and sophistication of the new BMW 7 Series.
The BMW 7 Series Privileges Programme Plus is a distinctive lifestyle and, rewards programme that is exclusively available to owners of the new BMW 7,Series in Singapore. Five exclusive premium experiences covering golfing, driving, yachting, travelling and lifestyle have been specially designed with the discerning taste of the BMW 7 Series customer in mind.
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