Published on June 22nd, 2020 | by Amirul Mukminin


Sime Darby Motors Witnesses Booming Demands Thanks to PENJANA

The government’s Short-Term Economic Recovery Plan (PENJANA), which grants a sales tax exemption of 100% on CKD cars and 50% on CBU cars until 31 December 2020, seems to have worked in Sime Darby Motors’ favour as the company receives positive market response towards its sales campaign.

This is further helped by its recently launched corporate programme that provides special privileges and great benefits to its corporate clients. One of them is a 10% discount with a purchase of at least two vehicles. The company’s used car division, Sime Darby Auto Selection, also had a sales promotion recently.

Sime Darby Motors is involved in retail and distribution of numerous automotive brands including big names such as BMW, MINI, Motorrad, Volvo, Jaguar, Land Rover, Porsche, Ford, and Hyundai. Some of these brands are based at the Sime Darby Motors City at Ara Damansara.

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Here’s the press release with more:


With the announcement of the government’s Pelan Jana Semula Ekonomi (PENJANA) stimulus package aimed at propelling Malaysia’s economic recovery, Sime Darby Motors, through its retail and distribution arm, witnessed a boom in demand for its vehicles and is appreciative to the Malaysian government on this initiative.

Jeffrey Gan, the Managing Director of Sime Darby Motors’ Retail & Distribution arm said, “The positive market response towards our recent sales campaign indicates that while many consumers may be cautious about returning to normal life, they also view personal vehicles as an important investment for their safety, and in maintaining social distancing. And with the added tax exemptions as incentive, we are seeing signs of recovery as foot traffic and orders across all our brands in Sime Darby Motors are returning to pre-lockdown levels”.

“Nevertheless, we remain committed in upholding the standard operating procedures (“SOPs”) set by the government by ensuring that social distancing is strictly practiced at all times at all our premises. We do this by limiting the number of customers at our premises depending on the size of the retail area to avoid overcrowding. The safety and health of our employees, customers and business partners remain our utmost priority”.

Sime Darby Motors is currently represented by its 27 branches retailing BMW, MINI, Motorrad, Volvo, Jaguar, Land Rover, Porsche, Ford, and Hyundai vehicles, as well as Sime Darby Auto Selection, which retails quality pre-owned cars.

In its effort to be the preferred mobility partner, Sime Darby Motors recently launched its Corporate Programme. The programme entitles a company, its directors, employees and their spouses to enjoy fleet membership entitlement, which includes discounts of up to 10% from a vehicle’s Recommended Retail Price (“RPP”) depending on the brand and model, when they purchase a minimum of two vehicles from Sime Darby Motors.

“With the exemption of sales tax for the next six months, now is the best time for consumers to seize the opportunity to own their dream cars with great savings and a peace of mind knowing that their sales and after-sales needs are cared by our passionate professionals who are dedicated in providing world-class services”, Mr. Gan added.

Sime Darby Motors has also invested over RM560 million in building the first of its kind auto mall in the region known as Sime Darby Motors City located at Ara Damansara. Visit any of Sime Darby Motors branches today to secure your dream cars while stocks last.

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