PETRONAS aims to be one-stop automobile care centre
PETRONAS Dagangan Berhad (PDB) has just launched PETRONAS Durance, a range of high quality car care products along with the car air freshener series that were developed by its Italy-based sister company, PETRONAS Lubricants International (PLI).
The PETRONAS Durance range of products, engineered to deliver international quality standards, clean, shine and protect both the interior and exterior of vehicles. These car care products are perfectly complemented by the range of car fresheners which comprise a collection of exquisite and distinctive fragrances. To enhance the overall customer experience, PDB will also be introducing additional car spa facilities in stages at selected PETRONAS Service Stations to complement the PETRONAS Durance range of products. While the Durance range includes car shampoo, wax, glass cleaner, tyre restorer, polish and various cleaners for vehicle’s glass, leather and upholstery, the car freshener collection comprises of unique offerings namely Airtech, Fresca Foglia and Zen Essence.
The Airtech freshener offers contemporary design and innovation in its packaging for an exceptional sensory experience. On the other hand, Fresca Foglia provides a unique range of fragrance and packaging that is a delightful alternative to traditional fresheners, while Zen Essence is a very stylish and sophisticated car freshener line using essential oils. PETRONAS Durance and the car freshener range will initially be sold at selected PETRONAS Service Stations before being made available at leading retail stores and hypermarkets in major cities, in the year ahead. Apart from this, further initiatives are also underway to provide its customers with a unique experience as PDB embarks on its 30th year of success. To find out more about PETRONAS Durance, please visit www.mymesra.com.my or download the free PETRONAS Pitstop iPhone Apps for latest offerings.
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