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Published on December 7th, 2012 | by Daniel Sherman Fernandez

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BMW 4-Series Coupe, Will The Chinese Buyer Buy A ‘4’ ?

This the latest model from BMW. The 4-Series Coupe. How many cars will they sell in China, Hong Kong, Taiwan, Singapore, Indonesia and even Malaysia if the car carries the nameplate 4-Series? Now, with the unveiling of the BMW 4-Series Coupe Concept, BMW is looking ahead to the fourth generation of its sporty mid-range coupe – and reasserting its global leadership credentials in the process.
The “4” – a sign of greater exclusivity and presence.
The BMW 4-Series Coupe Concept adds a new dimension to the qualities of the BMW 3-Series Coupe in terms of aesthetics, dynamics and elegance. The “4” doesn’t just mark the start of a new cycle, it represents the zenith of a development curve. BMW has given the new model its own individual character and a standalone design and, in so doing, has turned “4” into segment shorthand for aesthetic and dynamic appeal.

The design: a development curve reaches its zenith.
The BMW 4-Series Coupe Concept allows the driver to experience the essence of this new, sporting and elegant generation of car in the lap of contemporary luxury. An array of high-quality details provide an exclusive showcase for the car’s perfectly balanced coupe proportions. Inside, the expertise of BMW Individual, skilled handcraftsmanship and carefully selected materials combine to create a supreme interior. The role of BMW Individual in the BMW 4-Series Coupe Concept’s development clearly underlines the brand’s commitment to challenging itself constantly in pursuit of perfection.

Lower and wider stance sharpens dynamics before a wheel is turned.
The dimensions of the BMW 4-Series Coupe Concept imbue the car with a dynamic presence even when it is standing still. The wheelbase (2,810 mm) is 50 millimetres longer than that of the existing 3-Series Coupe, while 45 mm has been added to the front track (1,545 mm) and 80 mm to the rear track (1,593 mm). At 1,826 mm wide, the BMW 4-Series Coupe Concept is 44 mm broader than its predecessor, its roof line is 16 mm lower (1,362 mm) and it is also longer (4,641 mm) – all of which makes for exceptionally dynamic proportions.


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