Automotive

Published on October 22nd, 2021 | by Subhash Nair

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Lexus Returns As Official Sponsor Of KL Fashion Week 2021

Lexus reaffirms its commitment to Malaysia’s fashion industry as the official sponsor of the KL Fashion Week 2021.

This year’s Kuala Lumpur Fashion Week (KLFW 2021) has been kicked off with Lexus returning as the official sponsor of the event. KLFW 2021 will take place between 3 and 7 November 2021. During this time, a Lexus UX and a Lexus LC500 Convertible will be on display in Pavilion KL.

lexus lc 500 convertible and ux on display during Kuala Lumpur Fashion Week 2021

Akio Takeyama, Deputy Chairman of Lexus Malaysia says, “Events in the previous year have made it abundantly clear how central the human connection is to excellence in design, be that in automotive technology or fashion.

As a leading luxury brand that creates amazing experiences through empathy, a keen eye for detail and superior craftsmanship, Lexus is proud to once again partner this prestigious event in showcasing innovative and captivating designs.”

Akio Takeyama at KL Fashion Week 2021

Lexus will be also providing their luxury vehicles to chauffeur KLFW guests in complete style, comfort and safety.

BHPetrol_Euro5 Diesel_2021

“Creative expression is integral to our identity as humans and Lexus has always shared a synergy with the world of arts and design,” said President of Lexus Malaysia Mr Ravindran K. “In the vein of our very own Lexus Design Award, the KL Fashion Awards will not only recognise the resilience and innovation displayed by these fashion designers in the previous year, but also serve as a platform to highlight undiscovered talents.”

Here’s the press release with more.

PRESS RELEASE

Lexus, one of the world’s leading luxury automotive brands, has confirmed its return as the official sponsor of the Kuala Lumpur Fashion Week (KLFW). KLFW 2021, one of Malaysia’s most hotly anticipated fashion events, will be making its return to the runway following its digital foray in 2020.

This celebration of arts, design and culture comes in times where entire industries, including the luxury lifestyle world, have had to rediscover what it means to connect with people on a deeper and more meaningful level.

From the 3rd to the 7th of November, Lexus will be showcasing the Lexus UX and LC500 Convertible in Pavilion KL. As part of this showcase, Lexus will also be providing luxury vehicles to chauffeur KLFW guests in style, comfort and safety.

In addition to that, Lexus is also presenting for the first time the Kuala Lumpur Fashion Awards in conjunction with KLFW. With award categories including Brand of the Year, Outstanding Achievement, Fashion Icon of the Year and Most Sustainable Brand, the event will fete 30 Malaysian designers in an evening of glamour, style and excellence.

KLFW x LEXUS Event Highlights

Lexus Night (feat. Malaysian couturier FIZI WOO)
Date: 5 November 2021 (Friday)
Location: Pavilion Kuala Lumpur
KL Fashion Awards by Lexus
Date: 24 November 2021 (Wednesday)
Location: Shangri-La Hotel
To keep up with these exciting events, stay connected with Lexus on Facebook. For more information on Kuala
Lumpur Fashion Week 2021, please visit the official website at http://klfashionweek.website/

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Written work on dsf.my. @subhashtag on instagram. Autophiles Malaysia on Youtube.



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