Published on January 15th, 2023 | by Daniel Sherman Fernandez0
AN EXCITING 2023 For Toyota Buyers In Malaysia
Toyota will have a multipath approach to carbon neutrality.
Last year, 2022 was a very busy year for UMW Toyota and they breached the 100k sales mark with ease (actually it was 101,035) and it looks like 2023 will be ever better with a strong product offensive.
In 2022, the Corolla Cross Hybrid was of great significance being the first ever Toyota model with Hybrid Electric Vehicle (HEV) technology assembled in Malaysia at the state-of-the-art Toyota plant in Selangor.
HEV technology is one of the technologies in the diverse portfolio of powertrain choices Toyota offers in its multipath-way approach towards carbon neutrality. With HEVs, reductions in carbon dioxide emissions can start right away.
“We will continue to evaluate different options and introduce them as appropriate. For now, we believe HEVs are the most suitable for Malaysians and will add a second HEV model in 2023,” said Ravindran K. (could this be the all new Toyota Prius)?
UMW Toyota Motor also takes a longer-term view and has also been evaluating battery- electric vehicles (BEVs). Toyota and Lexus BEV models like the Lexus RZ 450e are already available and are being considered for introduction in Malaysia soon as the journey to zero emissions continues.
“Rest assured that with our multipath approach, no customer will be left behind as we will always ensure that there is a suitable and accessible mobility solution for everyone,” he added.
PRESS RELEASE. 2022 saw UMW Toyota Motor post strong sales in the domestic C-Segment SUV category with 17,208 units of the Corolla Cross sold for the year.
Did you know that this all-new Corolla Cross pure petrol version which was launched in Malaysia in March 2021 combined superb visibility with ample head clearance, ensuring that passengers in every seat can spend every journey, from urban rides to long drives in comfort. By the end of March 2021, this petrol powered Corolla Cross was sold out in Malaysia.
The unbeatable Toyota Hilux dominated the Pickup segment with 27,198 unit sold. So the Toyota Hilux does almost everything well, it is comfortable, it is capable off-road, it has modern features and tech, it is spacious and it looks good.
Not to mention, the current Toyota Hilux Rogue comes with a 2.8 turbo diesel inline four engine putting out 202hp and 500Nm of torque which makes it a decent highway cruiser as well.
Meanwhile the Hiace van (390 units) and Fortuner SUV (3,432 units) held strong to come up tops in the One Ton Van and Light Duty Wagon segments respectively.
Meanwhile, Customer Service Operations surpassed 1.25 million vehicles, a nod to the exceptional level of after sales service that UMW Toyota Motor is known for under its Extra Mile initiatives to deliver the best sales and after-sales service in town.
With its new tagline, ‘Move Your World’, UMW Toyota Motor will continue to drive a customer-centric car ownership experience and aims to deliver maximum satisfaction in 2023.
“Our customers drive how we develop new ways of doing business. We recognise that our customers are continuously evolving and because of this, our business will evolve as well to deliver happiness and mobility for all,” said Ravindran K.
For more information, visit https://www.toyota.com.my or call the Toyota freephone line 1- 800-8-TOYOTA (869682).