Automotive Bentley

Published on June 2nd, 2023 | by Sounder Rajen


Bentley Opens New State Of The Art Showroom In Madrid

Would Bentley buyers in Malaysia like a similar showroom in the country too?

British luxury carmaker, Bentley is synonymous with success. The brand has an exclusive line up of coupes, sedans and SUVs for every lifestyle and all of them seem to be magnetised to onlookers’ eyes wherever they go so naturally, the brand’s showrooms need to catch attention as well, so Bentley has done just that in Madrid.


That’s right, in the Capital of Spain, following record global sales in 2022 and a stellar first quarter this year, the British automotive juggernaut has announced a new state of the art facility including a new showroom which comprises of a workshop facility about 880 square metre linked directly linked to a customer ‘car’ hotel about 1,600 square metre which can house 50 Bentley vehicles in total.

Moreover, the new Bentley showroom also features a glass-fronted structure and a twin-level with car lifts between the floors, as well as the latest Bentley workshop technology. The 505 square metre site, including a pre-owned section, just outside the city centre is easily accessible via the M-501 or M-40 nearby.


The Bentley Madrid facility will also offer the entire Bentley range of vehicles, including the Continental GT coupe, Flying Spur sedan and Bentayga SUV, each of which is available as an Azure trim for ultimate wellbeing, comfort and luxury, as opposed to the performance-oriented S and Speed models.

Bentley’s bespoke Mulliner division is also at the forefront and offers bespoke touches to the Continental GT and the Flying Spur models. These magnificent machines combine the very finest in modern craftsmanship and breath-taking luxury with a unique choice of exquisite detail and tactile finishes resulting in a unique car unlike any other.


On top of that, to celebrate the opening of Bentley Madrid, the showroom is welcoming a special guest for the evening, a Bentley Mulliner Bacalar customer vehicle, specified in Moss Green, a colour especially created by the Mulliner personalisation department which looks simply out of this world.

What’s more, with its Cheltenham Tweed ranging from the console to the headrests to the center of the seat, the new Bentley personifies the latest in sustainable interiors including the open pore crown cut walnut veneer options, Bentley is truly taking sustainability seriously after announcing it would axe it’s W12 engine.


The opening of the new Bentley Madrid facility also coincides with a landmark period for the British marque as Bentley began the year with operating profits of €216 million (RM1,067,502,240), an increase of 27 percent on the same period in 2022 and a record first quarter.

These figures followed record yearly results in 2022, when operating profits of €708 million (RM3,499,035,120) were up nearly €1 billion (RM4,942,140,000), compared to 2018, and hopefully Bentley keeps seeing more success as time goes on.


So what do you guys think about this? Would you like a similar Bentley facility here in Malaysia? I would.

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